Rob Helmink – “Professionally in Love, unconsciously influenced.”



Professionally in Love – Is a book about the influence of Neuromarketing and why it’s development should be more restricted considering the health & rights of the user.

If not regulated Neuromarketing will evolve & manifest itself more and more via Collective Individual Decisionmaking Units (CIDU’s) also called (non-intrinsic) Smart Devices .

Neuromarketeers generally try to (commercially) interact with companies, individuals and / or target groups using (self-learning) algorithms utilizing unconventional therefor Unconscious Infrastructure.

Book art being designed | be informed.